Kit Kat’s twitter page goes hand in hand with its brand and colour, as red is their main colour that represents them, it includes red lettering like in their hashtags. Kit Kat has 352k followers and it seems that Kit Kat is a lot more interactive with its Twitter followers and seems to be posting very often. Kit Kat will take Kit Kat lovers or related tweets towards posting on their Twitter feed with replying to their tweet. They really emphasize and hashtag with their slogan of #HaveaBreak #HaveaKitKat and of course making it personal with #mybreak. They will also retweet a bunch of fan tweets and a lot of them either are about the going to eat a Kit Kat or creative ways that Kit Kat is portrayed for example a tweet has posted with a picture with the caption of “Would you snack on a Kit Kat sushi?” . They showed different kinds of sushi Kit Kat , it is more of the smaller sized Kit Kat’s on the sushi rice, which was a cool creative idea. Another tweet is an image of Snakes and ladders but instead it was called “ Snakes & Breaks!” #mybreak “ which was a clever way to incorporate their brand with a game. Kit Kat has also retweeted a bunch of the many different flavours that are available at different places.
M&M’S Chocolate Twitter page goes hand in hand with its brand and the whole chocolate feel to it as their colour for their fonts is brown which would indicate chocolate. M&M’S have 88.3k followers, the recent post that was tweeted was on February 14th, 2017 which is Valentine’s Day and it incorporates the coloured M&M’s to be in the shape of a key, and a heart , to send the message of “The key to their heart is M&M’s and is a cute way to send their message out there with M&M’s colours. Another post that was recent was on February 5th, 2017 which was related to the Super Bowl 51, one tweet saying “What a game!” with an image of M&M’s in the shape of the word WOW. The second tweet was to congratulate New England Patriots for their win, which was a GIF that were the colours of the Patriots team colours, and it was a bowl of navy blue, red, and white M&M’s . Another tweet that appealed to my eyes was the video of their M&M’s Ice Cream Bars which loo delicious and it was a video of someone opening the package and taking the 4 ice cream bar sandwiches, then sharing it with 4 people. M&M’s does not seem to interact with their followers as much as Kit Kat does where they take their tweet to reply to their tweet so it is present on their profile that they answered back to the many twitter followers. They seem to be posting at least once a day, but after their Valentines post they had stop to tweet daily. But what M&M’s does really good is their visuals because vibrant colours really do catch someone’s eyes.
SUPER COOL !
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