Tuesday, 7 March 2017

Kit Kat Vs M&M's Chocolate: YouTube

Kit Kat’s Youtube has 28,047 subscribers, and has many Kit Kat related channels for different places like Greece, Cz/Sk, Malaysia, Australia and Br. The recent videos that were posted were 3 days ago, 1 week ago, 2 months ago, 4 months ago, to 9 months ago. So there have been a few breaks that Kit Kat hasn’t been posting videos often and may take even months. But with the recent 3 videos posted were somewhat related to a break factor that Kit Kat is known for their “Breaks” and what they do when they have a break. The first one is “#ValentinesBreak” which was a video about someone searching up a bunch of things for Valentine’s Day whether it is something that they need to look for to get a valentine, or valentine related stuff, and towards the end after a lot of searches it ends off with a picture that sys their famous slogan “Have a break, have a KitKat”  I can see where they want people to take a break from what they are doing and just enjoy a Kit Kat as they really want their brand to be one where you automatically think of KitKat when taking breaks.  Some of the videos were Android related with the green Android characters, advertisements, and other guests that are featured in some of their videos.

  
M&M’s Chocolate’s Youtube channel has 117,490 subscribers, and the channel seems to have some of their video titles in Spanish and some in English titles, which I don’t know why it could be in Spanish. But they also do have a related channel to them which is their M&M’s commercials which they do have a lot of commercials, seasonal ones, some would be about the different flavours that M&M’s offers. They always make sure to incorporate their colours like the brown to represent chocolate and the many different colours that there are like blue, red, orange, green, yellow, and brown. Each have their own personality and character which can grasp upon a younger audience. The latest video that was posted was 2 weeks ago and it is about the view of a new virtual reality film developed by a contemporary artist, KAWs, and the publishing icon, Visonaire, to help celebrate their 75th anniversary. After the latest video the rest were posted 1 month ago, 2 months ago and those videos had Spanish titles, after that the other videos are title in English. The ones with the Spanish titles were related to its 75th anniversary.

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