HERSHEY:
HERSHEY CHOCOLATE WORLD PA:
This page isn’t a fan page as but a
page of a sweet shop in Pennsylvania who promote the chocolate at their shops. They
sell the real Hershey brand chocolates in their shop and are very famous there.
Their rating overall is 4.6 and they have 4k likes.
This seems to be a fan
page where the chocolate brand is promoted. They have 4000 followers and equal
amount of likes. Doesn’t seem to be much popular although. In this page usually
they provide all fun facts about Hershey’s to give interesting info to the
customers and excite them more to buy more from the brand. This seems to be
perfect word of mouth in social media marketing. As lots of consumer tend to
share the information then and start noticing the brand more often.
LINDT:
This is Lindt chocolate world page where they are
promoting all countries Lindt in this page. The page has total of 3k likes only
and its posts generally contain of different flavors introduced and festive
seasons posts.
LINDT CHOC UK: This is Lindt chocolate UK page which again isn’t
verified. Looks like a page which is made to promote the brand. It has total of
400k following and same amount of people liking it too. It posts contains of
Lindt chocolates small video clips and the different kinds of Lindt introduced.
LINDT CHOC RUSSIA: This web ape is based on Russia in its capital Moscow.
The webpage wants to give the Russians their culture feeling due to which they
have made the webpage in Russian. They have total of 14k likes and their posts
are also pretty frequent. They post about variety of chocolates they have, the
new ones introduced etc.
To summarize as
imagined, the chocolates brands did not have much of fan pages available on
social media. There were numerous of infamous pages which didn’t had much to
show and much followers as well. The country pages only were the one which had
proper information of brand and wanted customers to follow their pages.
Author: Simran Abrol
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